Introduction:
Shopper’s Voice is a Canadian website that aims to help consumers save money and make the most of their shopping experiences. It achieves this by gathering consumer opinions through an annual online survey and rewarding participants with coupons, free samples, special offers, and chances to win a $1,500 prepaid card. The website emphasizes that by sharing your thoughts, you influence how your favorite brands develop and improve their products and services.
Key Features of Shopper’s Voice:
- Annual Consumer Product Survey: The core of Shopper’s Voice is its comprehensive online survey that gathers information about consumer preferences, buying habits, and brand perceptions. Completing this survey is the primary way to become a member and unlock the rewards. The survey takes approximately 15-25 minutes to complete.
- Rewards: Members receive various rewards, including:
- Instant Flash Savings: Upon completing the survey, users may receive immediate discounts and offers from brands they like.
- Coupons and Free Samples: Members are eligible to receive high-value coupons and free product samples, tailored to their preferences indicated in the survey. These are delivered via email or postal mail.
- Sweepstakes Entry: By completing the survey, users gain entry into a monthly draw for a chance to win a $1,500 prepaid card.
- Email Rewards: Members earn points simply for opening and clicking on the emails they receive from Shopper’s Voice. These points can be redeemed for gift cards.
- Personalized Offers: The offers, coupons, and samples are tailored based on the user’s survey responses, making the rewards more relevant to each individual. For example, if the survey indicates a pet owner, offers for pet supplies may be received.
- Shop Talk Blog: The website features a blog that publishes articles on shopping trends, gift ideas, and strategies for saving money.
- Data Security: Shopper’s Voice uses Entrust, a Secure Sockets Layer (SSL) Certificate Authority, to encrypt information entered on the website. User profile information is password-protected.
Why Choose Shopper’s Voice?
Shopper’s Voice is a good choice for consumers in Canada who are looking to save money on their everyday purchases and have their opinions heard by brands. Here’s why:
- Value Proposition: The primary value is the opportunity to get personalized coupons, free samples, and other offers simply by sharing your opinions once a year through the Consumer Product Survey. The website claims to make it rewarding for users to express their brand preferences.
- Problem Solving: It addresses the need for consumers to save money and for brands to gather consumer insights. By providing a platform for this exchange, Shopper’s Voice attempts to create a win-win situation.
- Advantages:
- No cost to join: Membership is free, and there is no requirement to purchase anything.
- Relevant Rewards: The personalized nature of the rewards increases their value to the user.
- Minimal Effort: Unlike some survey sites that require constant participation, Shopper’s Voice requires completion of the survey only once a year to enjoy the rewards.
- Sweepstakes: The chance to win a $1,500 prepaid card adds an incentive for participation.
- Reputable Company: Shopper’s Voice is operated by a well known research company, Upsilon, which has a long history in the market research field.
- Direct Brand Influence: The platform states that user responses directly impact how brands develop and improve products and services.
Summary:
Shopper’s Voice is a legitimate market research platform that offers Canadian consumers the chance to receive coupons, free samples, and other money-saving offers in exchange for completing their annual Consumer Product Survey. It provides a simple way for users to share their opinions and influence the products and services they use. While some users report receiving a high volume of emails and some offers may not be of interest, the opportunity to win a $1,500 prepaid card and receive personalized discounts and samples makes it worthwhile for those interested in sharing their opinions in exchange for potential savings. If you are a Canadian consumer who is open to sharing your shopping habits and preferences, Shopper’s Voice might be a good resource to explore.